Navigation design

Navigation design is a combination of graphic symbols, pictograms and index signs that are designed to orient a person in the area or that explain the functions of objects. For the convenience of visitors, it is important to correctly build a visual navigation system. By building the visual navigation system correctly, you will help your visitors to find the shops or goods which they need.

What is navigation design and why to spend resources on it?

Navigation design is a combination of graphic symbols, pictograms and index signs. Overall, the purpose of this design type is to orient a person in the area or that explain the functions of objects.

Imagine, you have come to a large, multi-storey shopping center for a first time and the question immediately arises “where to go? How to find the store you are interested in?

It may take a long time to find the place you need in a shopping metropolis. Relying on your intuition is unjustified. It will only take a ton of your time.

For the convenience of visitors, it is important to correctly build a visual navigation system. By building the visual navigation system correctly, you will help your visitors to find the shops or goods which they need.

The navigation design should clearly explain and not cause difficulties for visitors how to get from one place to another. A person should not spend a lot of time studying index signs. There are also specific font and color requirements. A correctly selected color is striking and easy to remember, which as a result leads to the quick finding of the right place.

The use of pictures and graphic symbols helps some visitors to perceive the information.

How to understand that the system developed navigation design works?

It is simple, if a costumer found what he needed (or what you needed) and did not notice how he did it, then the system is working in a right way.

And so, what should we consider if we want to create a good navigation design?

-First of all, a designer pays attention to the location. The elements of visual design will differ in shopping centers, airports, parks, etc.

-Analyze the space to identify problem areas, determine the routes with a large flow of visitors, for their direction to the right places using the visual navigation system.

-Analyzing the psychology of visitors, it is important to understand at what point a person needs to find out where the “exit” is and what he is doing here.

You have a problem – we offer a solution!

Contact us! Our team annually develops many navigation designs projects. We can create quality navigation design for shopping centers, for parking lots, for medical facilities, etc. With a high final quality, our prices will please you. We have created a huge number of successful projects, and the next could be yours.

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